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Home > Best Ads
Best Ads of the September 2018
Amir Hossein Niknam
Mr. Amir Hossein Niknam, CEO of Shivanama Institute, is the guest judge for selecting the best TV and radio ads in September 2018.
Amir Hossein Niknam, Managing Director of Shivanama Institute, was professionally trained in 1997 with the participation of Majd Asan, a consortium of audio and television. His studies in dramatic literature and master's degree in film directing. And now, after two decades of his work, he is the consultant and executor of Sepah Bank, Sina, Ansar, Teacher's Insurance, Astan Quds Razavi, Shasta, Izrair, Holding Reza, the Digital Media Center of the Ministry of Culture and Islamic Guidance, the top websites The country has the status of visitor as well as other government and non-governmental organizations.


Best TV Ads
Best TV Ads of the September 2018 by Guest Judge Amir Hossein Niknam




TVC
Out of about 200 works transmitted this month, four works were selected and evaluated by parameters such as the freshness of the central idea, the right focus on the product, the fit and the atmosphere of the teaser with the audience, eye-catching visual identity graphics, professional implementation of the images of Real and I was thinking of a homogeneous composition with composites
  1. Irancell
    From Irancell Company that has been able to intelligently use a socially-sporting theme to create sensitivity in the audience with acceptable learning and proper implementation
  2. Relief Committee
    with a very good idea and visual representation, and the actual performance of cinematic images, can easily convey the message to the audience with acceptable graphics.
  3. Maz Maz
    which has been designed with clever audiences and rhythm, color, tonality, graphic design and professional integration with realistic visuals.
  4. Parmida: Parmida dark chocolate
    Parmida Chocolate, which created a strong and intense atmosphere while inducing a drama to teaser, created the desire to introduce the product with the proper graphics at the end of the work.
Best Radio Ads
Best Radio Ads of the September 2018 by Guest Judge Amir Hossein Niknam




Between 89 radio advertisements received, the following 4 ads were selected.
It needs to be explained that more than 95% of the advertisements have the least creativity, writing, making music and art in reading the teaser text, which is undoubtedly the result of a sponsorship scheme by the broadcasting Organization.Considering the maximum attractiveness and audience of the radio, it is expected to use the capacity of this audible, more sophisticated audio medium and be less used to turning TV ads into radio.
  1. Hamrahe aval: Sobhanet
    An interesting idea and creative writing that favors appeasement by relying on excellence. As well as the right choice of the speaker and his correct execution by choosing a dynamic and joyful tone for the text above, which brings both features (text, narrator appropriately) to the very sharply detailed program for the morning.
  2. Maskan Bank
    Based on the appropriate text and the choice of the appropriate speaker for this text and space, the beautiful sound can transmit the sense of water-saving to the listener well.
  3. Alborz Rouz
    Choosing a beautiful and enjoyable satire, as well as paying attention to it in a short time, and finally surprising and unpredictable and attractive introductions for introducing the product to the audiences.
  4. Milad flour
    The beautiful use of music from music and its musical production as well as the selection of appropriate melodies and poems with the brand name to induce a suitable brand of flour.

 
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