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Home > Best Ads
Best Ads of the February 2018
Said Ahmadi
Mr. Said Ahmadi, CEO of Sorooshsima advertising agency, is the guest judge for selecting the best TV and radio ads in February 2018.
Mr. Ahmadi, who has been acting as the Managing director of Sorooshsima in the field of advertising has a master’s degree in business management and marketing as a minor. After graduation, He began his career as the vice chairman at Sima Pakhsh Company and then by founding Soroosh Sima, he attempted to create a new attitude with a different approach in the advertising industry.
Saeed Ahmadi is a member of the International Advertising Association (IAA) and is directly involved with Marconpub publications.
He is the chairman of the Board and the Chief Executive Officer at Sorooshsima and has always tried to grow and promote by placing it in the top tier advertising companies in Iran.
Today, Sorooshsima is ranked number 2 (two stars) from Radio and Television Association of Iran (SedavaSima) and working closely with the municipality’s beautifying organization of Tehran and has box billboards for customers.
During the course of its activity, Sorooshsima has received many Golden Phoenix awards for advertising and has numerous prizes in different media and the performance and development of large advertising campaigns, teasers for the biggest international, private and governmental companies.

Best TV Ads
Best TV Ads of the February 2018 by Guest Judge Said Ahmadi








TV ads:
  1. Ali Baba
    Ali Baba’s motion graphic advertising because of using visual and fit elements and being very easy and fluent narration in transferring the applicable concepts of the site.
  2. Different Sim Cards
    The judiciary’s cultural documentary with its very painful display of crime and its consequences with an effective narration easily functions in transmission of concept and deterrence.
  3. Hacopian
    While silly and simple, Hacopian ad displays the image with a level of elegance and an accurate focus shows off the fact that the product is handmade, at the same time, It delivers a sense of luxury.
  4. Berlian Carpet
    Using the comic advice between two business friends and the indirect reference to the name of the brand has formed an interesting combination in which the payment method is different from any other carpet brand sales.
  5. Tavakoli Matches
    Using a mouse light antiquity elements, Tavakoli Matches ad depicts nostalgic memories which easily help in transferring the 100 year old concept.
  6. Polyran
    Polyran ad, is the life of tree in the desert with a water droplet is the water shortage in society that helps utilize modern facilities in an optimal way.
  7. Razi Insurance
    Using animation and building authentic and sound characters and an appropriate sound with its personalities, Razi insurance transmits the concepts of incidents and the after care  insurance provides after that sudden incident,  motivates the audience to have insurance.
  8. Child laborers
    Child laborers daily approach and everyone’s struggles with this problem and how to deal with it at the end of the ad, perhaps changes the meaning of how we live.

Best Radio Ads
Best Radio Ads of the February 2018 by Guest Judge Said Ahmadi








Radio ads:
  1. Pardisan Carpet
    Pardisan Carpet musical ad using Iranian traditional music and singing style and the introduction of various attractive and audible program will be on the radio.
  2. Manshad
    Disinfectant and germ killer ad explains the consequences of using detergents as well as the using the product without any complications really well.
  3. Daity
    By retaining the main theme of its original ads and in order to introduce its new Falodeh product, Daity has retained the brand’s well known previous ads.
  4. Daity
    With folklore musical rhythms and with ice cream, musical instruments, Daity accompanies its radio audience in which the style of music, culture and the race of the province is specifically shown off to the audience.
  5. Haft-Khan Complex
    By validating the elements of cultural heritage of Fars province in Shiraz and its proximity “Haft-Khan” ad has made a credible example that makes the listener curious and make him want to see it.
  6. Elia steel
    By making fun of direct sales ads, Elia steel ad remarkably discusses the subject and then introduces its product for us that remains in the audience’s memory.
  7. Active: Poly wash detergent
    Poly wash detergent has very nice musical approach for introducing the product and by repeating the name makes the business name a household one, this definitely changes the audience’s decision making process to purchase it.
  8. Berch Detergent
    Using well known and famous music for a product can be an interesting rhythm when used correctly and this is evident in Birch’s Ad.


 
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