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Home > Best Ads
Best Ads of the November 2017
Bahman Boroumand
Mr. Bahman Boroumand, CEO of Saina Advertising Agency, is the guest judge for selecting the best TV and radio ads in November 2017.
Bahman Boroumand is a Cinema graduate from the University of Art. He works in the advertising industry since 1992. His career started by producing TV commercials.
Producing hundreds of TVC’s, designing and implementing advertising campaigns for many brands, corporations, companies and banks, brought him significant experience.
Bahman Boroumand is the CEO and founder of the SAINA Advertising Agency. In recent years, his leading agency, with a well-trained experts, had created a series of best-selling advertising campaigns.The footprints of SAINA agency could be traced in taglines and slogans like:
  1. A pattern of memories… (Setarehkavir carpet)
  2. A good banks is an asset... ( Sarmayeh Bank)
  3. Parsian always on...  (Parsian bank)
  4. Let’s Join a new stream... ( Ghavamin Bank)

Best TV Ads
Best TV Ads of the November 2017 by Guest Judge Bahman Boroumand




Selected ads and reviews:
  1. Sepahan Battery
    “Love her? Buy her silver!” is an ad with the right rhythm, suitable atmosphere and exaggerated lighting that cleverly eliminates unwanted details, Instead leads the audience to what is to be the main notice. These factors along with the right use of sound effects creates an acceptable level of engagement with the audience. So the TVC is evaluated a good sample of this genre.
    The perfect choice of the actor considering his physics, the flawless make-up besides the interesting slogan and avoidance of verbiage signifies the well-established production team.
    This kind of advertisements are mostly reliant on professional influential production to be considered creative and exquisite. Additionally, customer’s demand seem to be fulfilled perfectly. 
  2. Merident Toothpaste
    This ad is a charming approach to routine stories. The animation characters are well designed. Moreover, decoupage is proper and the performed stunts are effective.
    Unfortunately the narration is weak and even annoying at some points. The packshot is not designed based on an amazing idea.
    The presence of an originally designed main Merident character in the packshot could have had wiped out the flaws.
  3. Golestan tea
    Proper scene design, performance of young characters with the right clothing, fine decoupage and the interesting use of coffee shop details for the TVC to be informative, are all sings of a professional team.
    The TVC successfully overcomes the risk of devastation of the structure that usually treats the prize presenting Ads. 
  4. Sahar color
    Considering the fact that use of colors were essential for presenting such a product as painting color, the least benefit of applying the repetitive theme of Pink Panther is an opportunity to do so.
    Intimate atmosphere of the family, sweet jokes and correct coloring of the scene, diversity of colors and energetic pleasant pattern of house’s paint in the final shot, are the strengths of this TVC.
    This TVC gives an acceptable response to the customer's demands, therefore it is evaluated as admissible.
Best Radio Ads
Best Radio Ads of the November 2017 by Guest Judge Bahman Boroumand
About radio ads there was not any noteworthy ad to be praised or even mentioned.

 
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